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Writing to Influence


4 hours to 1 day

Writing to Influence


Much of our business communication now happens in writing –email, sms, reports and letters. But all too often, we can find that, having written to someone to ask them to do something, we need to follow up over and over again before we achieve our outcome. This program will look at how to improve your writing to increase your chances of getting the results you need done first time.


Understanding the dynamics of written communication

  • Understand the key principles of influence

  • Developing a writing structure to maximise influence

  • Writing clearly and concisely

Key Outcomes

This program will:

  • reduce the time spent editing documents

  • improve the effectiveness of your written documents

  • identify when you should choose not to communicate in writing

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